Saturday, 31 March 2012

An angry message to all who are "on" Twitter but not using it.

 Recently, I encouraged a friend to make more use of Twitter – what use was it, I said to him, to have an account and not use it.  In many ways, I went on, he was stopping his friends who were frequent users from getting enjoyment from the platform.   I was “shattered” when I received this response.

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 The seething sense of injustice was finally vindicated by Seth Godin in his book “Linchpin”. 

 Metcalfe’s Law says that the value of a network increases with the square of the number of nodes on the network.  The more people who have a fax machine, the more fax machines are worth.  The more people who use the Internet, the better it works.  The more friends I have who use Twitter, the more the tool is worth to me”

 It felt like big brother standing up for me.

 So, if you are registered on a social platform and not making use of it because you can’t figure it out or it doesn’t seem to work, here’s the deal.  YOU are the problem.  Not the platform.

 

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